Brand Identity & Logo Design
We craft unique brand identities and logos that resonate with your target audience, setting the tone for all your marketing efforts. Our designs capture the essence of your brand, making a lasting impression.
Certini
We are excited to introduce our client, Certini—a luxury jewelry brand offering exquisite, handcrafted designs at wholesale prices. Their commitment to personalized, on-site craftsmanship is perfectly captured in the refined brand identity and logo we created for them.
Thought Process
We began with the grid concept, depicted through overlapping arcs, is inspired by the elegant curves of handcrafted jewelry. These arcs create a sense of continuous motion and unity, reflecting Certini’s commitment to seamless design and innovation. By combining this structured yet fluid grid with the sophisticated color palette and carefully selected typeface, the overall identity conveys a timeless blend of elegance and accessibility that perfectly aligns with Certini’s brand promise.
Then by selecting a color palette of #f7ce69 and #004d47 to capture Certini’s balance of warmth and luxury. The golden hue conveys the opulence of precious metals, while the deep green adds a refined contrast reminiscent of rare gemstones. For the typography, we chose a clean, versatile sans serif in three weights—Thin, Medium, and Black—ensuring both a modern feel and clear legibility across different applications.
Dawntainers
We are proud to introduce our client, Dawntainers, a logistics specialist and commercial freight forwarding company that expertly handles shipments worldwide. With headquarters in the United Arab Emirates and strong links to global transport hubs, they are uniquely positioned to deliver seamless commercial logistics solutions across the globe.
Thought Process
We began with the grid concept, depicted through overlapping arcs, is inspired by the elegant curves of handcrafted jewelry. These arcs create a sense of continuous motion and unity, reflecting Certini’s commitment to seamless design and innovation. By combining this structured yet fluid grid with the sophisticated color palette and carefully selected typeface, the overall identity conveys a timeless blend of elegance and accessibility that perfectly aligns with Certini’s brand promise.
Then by selecting a color palette of #f7ce69 and #004d47 to capture Certini’s balance of warmth and luxury. The golden hue conveys the opulence of precious metals, while the deep green adds a refined contrast reminiscent of rare gemstones. For the typography, we chose a clean, versatile sans serif in three weights—Thin, Medium, and Black—ensuring both a modern feel and clear legibility across different applications.
Medifries
We’re pleased to introduce Medifries, a platform dedicated to bridging critical gaps in medical learning by providing a focused resource for the MLA. More than just another study tool, Medifries offers structure, guidance, and a competitive edge to help students excel in their exam preparations.
Thought Process
We began by choosing a vibrant color palette of #ed307f and #fae01d, designed to stand out from the more subdued tones commonly associated with medical platforms. The bold pink injects energy and approachability, while the bright yellow conveys optimism and clarity—together reflecting Medifries’ goal of making medical learning engaging and supportive. For the typography, we selected Arial in multiple weights (Thin, Medium, and Black) to ensure versatility, readability, and a straightforward, modern feel across digital materials.
The grid design, with its curved and intersecting lines, draws inspiration from the playful concept of “fries” in the brand name. These arcs and divisions create a structured yet dynamic layout that represents Medifries’ mission to provide both a solid framework and an engaging user experience. By uniting this fun visual motif with a lively color scheme and clean typography, we convey Medifries’ commitment to delivering accessible, high-quality learning tools that bridge gaps in medical education.
Dawntainers
We are proud to introduce our client, Dawntainers, a logistics specialist and commercial freight forwarding company that expertly handles shipments worldwide. With headquarters in the United Arab Emirates and strong links to global transport hubs, they are uniquely positioned to deliver seamless commercial logistics solutions across the globe.
Thought Process
We began with the grid concept, depicted through overlapping arcs, is inspired by the elegant curves of handcrafted jewelry. These arcs create a sense of continuous motion and unity, reflecting Certini’s commitment to seamless design and innovation. By combining this structured yet fluid grid with the sophisticated color palette and carefully selected typeface, the overall identity conveys a timeless blend of elegance and accessibility that perfectly aligns with Certini’s brand promise.
Then by selecting a color palette of #f7ce69 and #004d47 to capture Certini’s balance of warmth and luxury. The golden hue conveys the opulence of precious metals, while the deep green adds a refined contrast reminiscent of rare gemstones. For the typography, we chose a clean, versatile sans serif in three weights—Thin, Medium, and Black—ensuring both a modern feel and clear legibility across different applications.
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